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Increase Customer Loyalty and Retention
Add Value, Make a Profit. That concept sounds simple, I know. But you'd be surprised at how many people overlook it. The more value you add, the more customers will keep coming back to do business with you… and the more profit your business will generate. By the way,...
Why You Need an Online News and Media/ Press Center and How to Do It Right
Bottom line: if you're a speaker, trainer or consultant, you need an online news and media/ press center. Why? Because a news and media center is the first (and sometimes only) page a meeting planner, journalist or member of the media will look for on your website. ...
What Are the Cons of Using Too Much Stock Photography?
"Real" Photography vs. Stock Photography Have you ever looked through a brochure or browsed a website that's overloaded with stock photography? You know the images I'm talking about-- those photos of beautiful, thin, 20-something, ethnically diverse "professionals"...
Don’t Overlook the Importance of Your Business Cards and Letterhead– First Impressions Last
Have you ever been impressed with a colleague-- until that moment they pull out their business card and.... EEEK! Maybe the paper is cheap, flimsy or dogeared while the design is outdated or just downright awful. You know you shouldn't allow something so simple to...
Putting “Legs” on the Law of Attraction: Prosperity Consciousness in Action
Are you living in lack or abundance? Are you part of the scarcity herd, or are you in that tiny 2 percent or so of the population that knows how important prosperity consciousness is for success? Being prosperity-minded is definitely a superpower. I first heard the...
Overcoming Procrastination: Beat the B.S.!
I get asked a lot about the best ways to overcome the problem of procrastination. If this is an issue for you, it's time to get down to business and talk about your B.S. Yep . . . that's right . . . I’m talking about your BELIEF SYSTEM (BS). What you believe about...