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Big Ideas For Small Businesses

Creating Your Marketing Plan – Part 2

A great way to drive home the importance of having a marketing plan is to imagine you're sitting in your dream car, but with one little caveat... the windows are all painted black and there are no gauges. You push the pedal to floor and zoom, zoom, away you go! What...

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Creating Your Massive Action Marketing Plan – Part 1

It's long been said that "if you cannot measure it-you cannot manage it." Nowhere is this more true than with direct and internet marketing campaigns, where the necessity of examining what works and what doesn't directly influences the bottom-line. In today's...

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Internet Marketing Speaker Likes Twitter for Business

First, the buzz was all about having a website, then came email marketing, instant messaging and blogging followed by MySpace and now thousands of Social Media & Networking Sites. With all of the Social Media Sites growing exponentially, I'm frequently asked if...

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Information Product Development Tips

One of the ways you can improve your relationship with your clients and customers is to create information based products.  While this is a common method of making money for professional speakers, authors, trainers and consultants, it also can be applied to all types...

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