PCG Logo


A branded website for an industry leader 

Project Description

Tri-Arrows Aluminum is a major supplier of rolled aluminum sheet in the United States. Think beverage cans and auto parts — that’s where they really move the metal. They needed a website that clearly communicated their can-do spirit. Prime Concepts delivered.

Scope of Work

  • Copywriting
  • Graphic Design
  • Website Development
Tri Arrows Mockup


  • Provided a professional and attractive site that was also appealing to potential employees 
  • Created a website that supported their recruiting efforts and vendor experiences 
  • Authenticity cannot be faked. We used photos of real workers and machinery to show of their state-of-the-art production  
  • Clean lines and cool colors give the brand a fresh sheen 
  • The client is an industry leader. We gave them an authoritative voice 
Tri-Arrows Aluminum Website Development


Designed a user-friendly website with a clear layout. It’s easy to use and read. It clearly displays their capabilities and highlights the markets they serve. That helps draw customers. We added a careers page to help draw job candidates. 

A simple color palette of blue and yellow gives the brand a clean, professional look. Fonts are large and the headlines are bold slabs, like sheets of metal. Finally, photos of real team members and machinery lends the website authenticity. 

Out Come of the Website Redesign
  • Created a recruitment tool
  • Positioned them as an industry expert
  • Showcased their products & services
Who we are
What we do

Take It to the Next Level

Let’s start a conversation and see if we’re a good fit