Most of our clients would answer "yes" to the question above—they believe they're clearly communicating their brand. But what's often determined by looking at their website, social media or marketing materials is that we can't figure out exactly what they do or what...
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Expand Your Digital Footprint in Three Easy Steps
Attracting new customers or clients is an important goal for most companies and organizations. But what sometimes happens is a business built primarily on referrals that may have begun to slow down... Sound familiar? Referrals used to be a safe bet, but in today’s...
4 Marketing Trends for 2013: New Edison Research
Edison Research, one of the world's largest and most respected media research companies, has released the 2013 Infinite Dial Report. This report helps marketers and organizations understand emerging trends that will have a big impact on their marketing strategies. ...
How to Add Custom Tabs to Your Facebook Business Page
It's been quite some time since Facebook business pages underwent design changes, including the addition of Timeline, but we're still getting a lot of clients asking how to add custom tabs to their Facebook business page. If you've had the same thing on your list and...
Three Tips for How to Market a Venue Effectively
Local Spotlight: Pat Peppard's Loft at 420 From time to time we like to showcase a current or recent client, but this particular client is especially near and dear to our heart because she and her amazing event venue are right here in Wichita, KS! Pat Peppard, the...
Are You Using Target Marketing to Increase Conversions?
If You're Sending the Same Message to Multiple Markets, You're Missing Out on Conversions! Think about your prospects... Likely, your business has at least a couple different target markets. Try to put yourself in the mind of each. What does each target market...
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