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Big Ideas For Small Businesses

How to Add Custom Tabs to Your Facebook Business Page

How to Add Custom Tabs to Your Facebook Business Page

It's been quite some time since Facebook business pages underwent design changes, including the addition of Timeline, but we're still getting a lot of clients asking how to add custom tabs to their Facebook business page.  If you've had the same thing on your list and...

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Three Tips for How to Market a Venue Effectively

Three Tips for How to Market a Venue Effectively

Local Spotlight: Pat Peppard's Loft at 420 From time to time we like to showcase a current or recent client, but this particular client is especially near and dear to our heart because she and her amazing event venue are right here in Wichita, KS! Pat Peppard, the...

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Are You Using Target Marketing to Increase Conversions?

Are You Using Target Marketing to Increase Conversions?

If You're Sending the Same Message to Multiple Markets, You're Missing Out on Conversions! Think about your prospects...  Likely, your business has at least a couple different target markets.  Try to put yourself in the mind of each.  What does each target market...

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Don’t Scare Customers Away with 800 Numbers!

Picture this: You’re researching a product you've been thinking about buying… we’ll use shoes, for example. Since you’re shopping online and can’t actually try the shoes on, you want to talk to a real person to ask a few questions. On the company’s website, you see...

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Using the Web to Position Yourself as an Expert

What problems do people pay you to make go away?  Why do they spend money with you instead of your competition?   If you're like our client, compatibility expert Elizabeth E. George, you can quickly and easily answer the above questions because you've already clearly...

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How to Effectively Develop a Non-Profit Website

Non-profit Website Design Example Coinciding with our newest website launch, we've noticed significant web interest around the idea of non-profit website design and development.  Certainly, the nature of such an organization has a unique set of needs that differs from...

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