Big Ideas For Small Businesses
A great way to drive home the importance of having a marketing plan is to imagine you're sitting in your dream car, but with one little caveat... the windows are all painted black and there are no gauges. You push the pedal to floor and zoom, zoom, away you go! What...
It's long been said that "if you cannot measure it-you cannot manage it." Nowhere is this more true than with direct and internet marketing campaigns, where the necessity of examining what works and what doesn't directly influences the bottom-line. In today's...
Recent headlines: NEW YORK SUN -- "Talk of the Worst Recession Since the 1930s" NEW YORK (CNNMoney.com) - "The U.S. economy is now in a recession, according to a poll of economists published Thursday, March 13th by The Wall Street Journal." What do you think? Are you...
I was speaking with a client today about improving their web site's organic search engine rankings and other ways to increase their site traffic. The outcome was to increase their income. The topic of Passive Income came up... and we both agreed that there really is...
When one of my clients says to me, “Ford… I’m not sure what to write about. Aren’t press releases just for big news?” I tell them that kind of assumption just isn’t true. You can create press releases for a wide variety of topics, as long as you keep a few key elements in mind.
This blog is devoted to design elements you can use in your e-mail mailings to grow your list quickly. Here are the remaining five tips I promised you last time. Hope they get you thinking about growing your own e-mail list.
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