Big Ideas For Small Businesses
For the first episode of his new YouTube show, our CEO Ford Saeks focused on niche marketing and the questions, "How do I find my niche?" and "How do I market to my niche?" We love his explanation but thought you might also benefit from hearing some others'...
Let’s follow the path of a typical consumer. You see an ad for a product on Facebook. It catches your interest, so you click. The transition is pretty smooth and now you see a landing page design that gradually gives you more and more information about the benefits of...
Although there are important differences between marketing (what we do) and advertising, we're just as excited as the next guy for this Sunday to roll around so we can check out all the new Super Bowl commercials. Why? Because the commercials have become as much of...
A recent article by New York Magazine's Kevin Roose has been circulating LinkedIn in the last week or two... and garnering quite a bit of attention. Why? For one thing, the (somewhat misleading) headline, "How Spelling Mistakes and Bad E-mail Etiquette Can Help You...
Take a good look at your marketing materials and website. Does the language used sound formal, manufactured or "sales-y"? If you answered "yes," you're far from alone, but you need to hear this: high-pressure sales messages and corporate-speak are out! Straight...
Wichita, Kansas Marketing Firm Specializes in Integrated Marketing Services The term "integrated marketing" gets thrown around a lot these days, but we've found that many people don't know what the heck it actually means. Who better to ask than one of the country's...
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