Prime Insights
Big Ideas For Small Businesses
How “Strategic Sloppiness” Can Skyrocket Your Marketing
A recent article by New York Magazine's Kevin Roose has been circulating LinkedIn in the last week or two... and garnering quite a bit of attention. Why? For one thing, the (somewhat misleading) headline, "How Spelling Mistakes and Bad E-mail Etiquette Can Help You...
5 Lessons My Favorite Taco Bell Taught Me About E-Commerce User Experience
What can my favorite Taco Bell restaurant teach us about the value of a positive user experience? More than you might think. Today, I explore four of the lessons I learned the last time I lived mas(ly). This afternoon, on a short lunch break, I stopped at the Taco...
7 Ways You May Be Dropping the Ball with Your Facebook Business Page
Internet marketing expert Ford Saeks examines 6 ways that your company may be fumbling when it comes to your company’s Facebook business page. Check out these tips for how to dramatically improve your Facebook business page, and then get to it! You work hard to...
Are You Clearly Communicating Your Brand to Prospects?
Most of our clients would answer "yes" to the question above—they believe they're clearly communicating their brand. But what's often determined by looking at their website, social media or marketing materials is that we can't figure out exactly what they do or what...
Keyword (Not Provided)? A Guide to Google’s Encrypted Search Results
Keywords are a critical part of your site’s traffic generation strategy. But what if you can’t identify the keywords people are using to access your site? Keep reading to see how Google’s encrypted search update will affect your bottom line—unless you start to rethink...
What are Your Personal Growth and Development Goals?
Here at Prime Concepts Group, we talk a lot about personal growth and development goals. In fact, at the end of each week, we each share something new we learned, as well as something we would like to do or learn in the future. Sometimes these goals are related to...