When it comes to growing your business or launching a new product, trade and consumer shows can be the most effective and fastest way to gain industry insight, capture new prospect leads, and network. You can learn more in three days by going to a trade show than you...
Prime Insights
Big Ideas For Small Businesses
Common Sense is a Super Power That Can Unlock Hidden Profits in Your Business
Common Sense… Is it really all that “common?” Common Sense is such a debatable topic. Some people say you’re either born with it or not. Others, like me, believe that it can be developed. What do you think? How would you rate your level of common sense? What would...
“The Secret,” Law of Attraction, and Marketing Results
If you've read the book or watched the movie "The Secret," you know that the secret is the law of attraction. In a nutshell, what you focus on most, you'll manifest in your life. Without exception, every human being has the ability to transform any weakness or...
Sales Prevention Departments… How is Your Phone Answered?
How is your telephone answered? Are you using a real person or an automated attendant with voice prompts? Either way, I'd encourage you to "mystery shop" your own company. Mystery shopping is the process of pretending to be a prospect and calling, e-mailing, or...
The Promotional Secret Weapon that Doesn’t Cost a Dime and has Huge Payoffs!
What if I told you there was an easy way to dramatically help you increase your sales without spending a dime… you’d be interested, right? Of course. And better yet, what if it was easy to implement? We’ve may have never met, but I bet a major portion of your business...