Prime Insights
Big Ideas For Small Businesses
Social Proof = Buyer Confidence
Social Proof is a Critical Factor of Influencing Buying Decisions You see examples of social proof everyday… beyond client testimonials, case studies and customer reviews; it’s in the star ratings on Amazon, the number of likes of Facebook, the video views on YouTube...
Social Media Hype: The Great Debate
I recently posted a question on LinkedIn about social media hype... I asked, "There’s a great debate on social media being a lot of hype. What do you think and why?" Here's the conversation... add your opinion too. F. Feather: It is the dot-com bubble all over...
Achieving Success: Leadership, Drafting, and Escalators
The Speed of the Leader Determines the Rate of the Pack. I’ve been a cyclist for many years. As a CAT 3 cyclist, I've logged thousands of hours, mostly from show and go training rides, where people show up at a specific location and go for a pack bike ride. The...
Blekko: Slash the web… A New Type of Search Engine
Check out this new search engine called blekko! Here's a quick video explaining how to use blekko to slash the web! It's sort of like wikipedia for search-engines. www.Blekko.com
3 Ways Your Blog Can Come Back to HAUNT You
The signs of frightful blogging are obvious… foaming at the mouth, ghastly tales of competitors and unnerving lists of links. All are toxic recipes for disaster and can come back to haunt you and ultimately hurt your business. This doesn’t mean you should let your...
How to Manage Multiple Social Media Sites at Once
Syndicate your content using a social media dashboard like Hootsuite. I can’t tell you how many times I’ve heard “I know I need to be using social media, but I just don’t have the time.” Or “I have Twitter, Facebook and LinkedIn accounts but I can’t manage them all.”...