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Turn “On-Hold” Silence into Marketing Gold–Pt. 1
An often overlooked opportunity to promote your business is sitting right in front of you on your desk. It’s your telephone. I’m not talking about how you use your phone to reach or greet your customers, but rather how you use it to market to potential customers who...
Review Your Online Marketing Effectiveness
The best way to find out what type of online marketing works best for you is to do some testing of your current marketing efforts. The goal is to identify the methods you’re using now, rate their effectiveness, and based on what you discover, consider new combinations...
Thoroughly Map Your Mind!
I’ve used the tools I’m about to share with you to help organizations in many different industries around the world achieve amazing improvements in their marketing results. You may be familiar with some of these techniques, but after reading this blog, I hope you’ll...
The Promotional Secret Weapon that Doesn’t Cost a Dime and has Huge Payoffs!
What if I told you there was an easy way to dramatically help you increase your sales without spending a dime… you’d be interested, right? Of course. And better yet, what if it was easy to implement? We’ve may have never met, but I bet a major portion of your business...
Overcome Creativity Blocks
For many marketers, the hardest part of their job isn’t the sale, it’s the creative aspect. Unlike so many of the skills required to be proficient in marketing, creativity can’t be turned on and off like a light switch… usually. There are a few basic things you can do...
Does Your B.S. Impact Your Success?
You bet it does! Creating your marketing mindset is critical, because it’s your mindset that determines the steps you take and the overall success of your marketing efforts. I always recommend that before starting a project, marketers should check their B.S. (that’s...