Earlier this year, I read a column about how several colleges and universities were no longer distributing email accounts to new students. The rationale behind this was that the majority of millennials are plugged into social media sites like Facebook, and these “instant gratification” users think email is too slow.
Email is too slow? Makes you wonder if this new generation of users even knows what “snail mail” is!
I’m know for helping companies with ideas and strategies to grow their business. While customer service is certainly part of growing a business, my topic areas focus more on Internet Marketing, Monetizing Social Media and Innovation. Recently, I was flying back from speaking at the International Franchise Association (IFA) and my layover was in Atlanta Hartsfield Jackson International Airport (ATL) and witnessed an amazing display of customer service.
Did anyone even know or care what a blog was ten years ago? None of us did; but we now know it’s a powerful communication and marketing tool that can add value to your readers, and increase your digital footprint to grow your business.
Whether you’re a novice or seasoned blogger, use these ABC’s of Blogging Tips to improve your blogging.
Add value to attract attention
Build trust to create a following
Consistency is crucial to keep readers coming back
What’s the hardest lesson you’ve learned about growing your business?
If you’re a goal-setter and a planner, you’ve already made great progress on your list of New Year’s Resolutions. If you’re like most people, you may create the goal list, but struggle with the strategy and action steps to reach them.
A friend of mine recently released a book titled “Clarity.” Written by Bob Bohlen, a man who’s achieved so much success in his life; it makes you wonder if there are super humans living among us. Bob doesn’t claim to have extraordinary abilities; he’s simply found a plan that works, and he works that plan every day.
YOU ASKED: What format of Email broadcasts, ezines, and e-newsletters works best? HTML with color, pictures and graphics (Fancy) or just PLAIN TEXT (simple) versions?
ME: My opinion has changed over the years. Currently, I send most of my ezines and email promos in plain text, BUT… we are seeing more and more success in HTML versions of email broadcasts.
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Earlier this year, I read a column about how several colleges and universities were no longer distributing email accounts to new students. The rationale behind this was that the majority of millennials are plugged into social media sites like Facebook, and these “instant gratification” users think email is too slow.
Did anyone even know or care what a blog was ten years ago? None of us did; but we now know it’s a powerful communication and marketing tool that can add value to your readers, and increase your digital footprint to grow your business.
A friend of mine recently released a book titled “Clarity.” Written by Bob Bohlen, a man who’s achieved so much success in his life; it makes you wonder if there are super humans living among us. Bob doesn’t claim to have extraordinary abilities; he’s simply found a plan that works, and he works that plan every day.