Attracting new customers or clients is an important goal for most companies and organizations. But what sometimes happens is a business built primarily on referrals that may have begun to slow down… Sound familiar?
Referrals used to be a safe bet, but in today’s over-stimulated world, your prospects are now bombarded with marketing messages and influenced by social proof, making it harder and harder to stand out from the competition.
Edison Research, one of the world’s largest and most respected media research companies, has released the 2013 Infinite Dial Report. This report helps marketers and organizations understand emerging trends that will have a big impact on their marketing strategies. Check out some of the notable trends we picked up on:
We’ve been saying it for a long time, but the numbers only continue to support the idea that the future of your business is in the palm of your hand. According to the latest research, a staggering 53% of Americans now have a smartphone, which means an estimated 139 million are using their smartphone to surf the web, watch videos, shop online, etc.
So if you’re a company or organization that wants to improve conversions and cater to your website visitor, then you absolutely must make your brand as mobile as your customer. Your website should be designed for mobile compatibility.
It’s been quite some time since Facebook business pages underwent design changes, including the addition of Timeline, but we’re still getting a lot of clients asking how to add custom tabs to their Facebook business page.Â
If you’ve had the same thing on your list and just haven’t gotten around to it, don’t worry—adding custom tabs is pretty quick and easy—just follow the steps below:
If you’re not a big social media user, you might not be familiar with the term or the concept of hashtags, let alone know how to use hashtags in your social media marketing. Even so, you’ve probably noticed these pound signs (#) used in front of a topic or keywords on everything from tweets to the bottom of your TV screen during popular programs.
It doesn’t matter how many spreadsheets you create, reports you run, or graphs you make, there are only four ways to grow your business.
Branding
Strategic Marketing
Creative Concepts
Web Services
AI Services
Speaking & Consulting
Website Maintenance
About
Careers
Blog
Tools We Suggest
Business Growth Newsletter
10 Tips to Transform Your Marketing